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Arnold Kling has a Ph.D. in economics from MIT; founded homefair.com, one of the very first commercial websites, in 1994; separated from Homefair in January 2000 after it was sold to Homestore; is author of Under the Radar: Starting Your Internet Business without Venture Capital, and is an essayist. Send comments to us at econ@corante.com

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The Bottom Line

« Thought Fragment | Main | The Singularity »

November 26, 2003

Spam is a great business model

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Posted by Arnold

According to this article,


Spammers can make lucrative living even though only 50 in every million people respond to unsolicited commercial email.

Thanks to the MIT techreview weblog for the pointer.

Comments (1) + TrackBacks (0) | Category: business models | spam wars


COMMENTS

1. Patricia Nischan on April 4, 2004 07:49 AM writes...

How lucrative is it? Is there a national do not spam list? Is spamming illegal? How do spammers get their email lists? I am of the generation that understand spam as canned meat and ate it regularly as a child.

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